AI Visibility Intelligence
Being mentioned is not enough: measure how the brand enters the decision
Telescop observes brand presence across AI surfaces and separates visibility, recommendation, citations and sources to show where a brand appears and with what weight.
Brand presenceWeighted SoVRecommendation shareCitation intelligence
The question it answersWhen someone asks an AI about a need or category, is your brand merely mentioned, or does it actually enter the set of alternatives being considered?
What it observes
Signals that shape the market reading
Every metric starts from valid observations and keeps surfaces separate, so brand presence is never confused with surface coverage or provider availability.
- Brand presence in valid observations and coverage by surface.
- Weighted Share of Voice to weight mentions by query value and context.
- Recommendation share to distinguish a simple mention from an actual recommendation.
- Citations and source domains to identify citation gaps and source opportunities.
What it returns
Outputs designed for decisions, not dashboard clutter
Visibility profileWhere the brand appears, on which topics and across which surfaces.
Competitive gapWho occupies more space and at which points in the decision journey.
Source mapWhich sources recur in answers and where citation opportunities exist.
How to read it
From signal to next step
Define the panelUse prompts and topics aligned with real decision moments.
Observe the surfacesKeep providers and runs separate.
Measure the brand’s rolePresence, SoV, recommendation and citation.
Open the gapCompare competitors, topics and sources to decide where to intervene.
Example
Two brands can have the same presence but very different influence
Scenario
Brand A and Brand B both appear in several answers, but only one is consistently recommended in prompts closer to the final choice.
What can emerge
- Presence: both brands are visible.
- Recommendation: Brand B enters suggested alternatives more often.
- Gap: the issue is not “getting mentioned”, but improving consideration and coverage on the right topics.
When to use it
Use cases
- Monitor brands and competitors across ChatGPT, Gemini and Google AI surfaces observed by the project.
- Understand where the brand loses consideration despite being present.
- Identify domains and sources that recur in AI answers.
Related features
Explore the signal from another angle
Measure AI visibility as part of the decision process.
Go beyond mention counting and read presence, recommendation, competitors and sources in one market view.